World premiering the first 650sqm, 200+ Objects AR exhibition
Near Life, The Gipsformerei - 200 Years of Casting Plaster, 30.08.2019 - 01.03.2020
An exhibition in your pocket, accessible at ones finger tips and to explore intuituvely via augmented reality. Marvel at a crocodile in your living room or take a tour through the world of plaster casting on the bus. This exhibiton was created in colaboration with the Gipsformerei and Staatliche Musseen zu Berlin. For more information visit the official page to the exhibition here.
Production steps:
Full Service – Concept – Creative Direction – Shoot – 3D – App Development iOS/Android
Click / tap on the play icon below to explore the exhibition in 3D
With Near Life: The Gipsformerei — 200 Years of Casting Plaster the Staatliche Museen zu Berlin celebrated the 200th anniversary of the foundation of their oldest institution – the Gipsformerei. With this 3D- tour, the exhibition can now be experienced in virtual space. In cooperation with Studio Jester Blank, a 3D model of the entire exhibition hall and 20 high-resolution 3D models of individual exhibits were created, which were contextualized by the exhibition audio guide and curatorial text content.
© Staatliche Museen zu Berlin, the artists and lenders
Curator: Dr. Veronika Tocher, Exhibition Design: Schroeder Rauch, 3D-Digitisation, Virtual Exhibition, Post-Production: Studio Jester Blank
Top: Crocodile
Master model, 1892; Plaster, shellacked; Length: 290 cm; Staatliche Museen zu Berlin, Gipsformerei, R-06580
This crocodile was presumably moulded at the zoo. It is part of the former collection of teaching aids of the Königliches Kunstgewerbemuseum (Royal Arts and Crafts Museum) in Berlin. Among them are plaster casts of architectural elements, arts-and-crafts objects, famous sculptures and roughly one hundred casts of human body parts as well as parts of animals. The teaching aids were used in drawing classes at the Unterrichtsanstalt des Kunstgewerbemuseums (Teaching Institute of the Royal Arts and Crafts Museum) in Berlin. They were also made to be sold to other teaching institutions. The crocodile’s price in the 1890s was set at 50 marks.
© SMB, Gipsformerei 3D-Digitisation, Virtual Exhibition, Post-Production: Studio Jester Blank
Bottom: Laocoön Group
Master model, 1844; Plaster, shellacked; 242 x 184 x 100 cm; Staatliche Museen zu Berlin, Gipsformerei, R-0263 (Original: ca. 1st century BCE, Roman copy at Vatican Museums, Rome)
The Greek Laocoön Group was discovered in Rome in 1506. The version shown here from 1844 includes Laocoön’s outstretched arm, which was added to the sculpture at a later stage. The original arm was in fact found in 1905; its copy is also in the collection of the Gipsformerei. The soot deeply ingrained in the surface of this master model is either due to the railway nearby the Gipsformerei or the fire at the premises towards the end of World War II.
© SMB, Gipsformerei
3D-Digitisation, Virtual Exhibition, Post-Production: Studio Jester Blank
Top: Doryphoros
after Polykleitos (480 – late 5th century BCE); Master model, 1871; Plaster, shellacked; Height: 212 cm; Staatliche Museen zu Berlin, Gipsformerei, R-00213 (Original: 5th century BCE, Roman copy at National Archaeological Museum of Naples)
Doryphoros is considered to be the most famous work by Greek sculptor Polykleitos. It embodies the perfect realisation of contraposto, seen in the balance between the statue’s supporting leg and a free leg, which was later studied by sculptors such as Auguste Rodin. The model of Doryphoros remains in an excellent condition. In addition to this full-body version based on the sculpture at the Museo Archeologico Nazionale di Napoli, the collection of the Gipsformerei also includes a cast of the statue’s torso from Berlin’s Antikensammlung.
© SMB, Gipsformerei
3D-Digitisation, Virtual Exhibition, Post-Production: Studio Jester Blank
Bottom: L'Âge d'arain (The Bronze Age), 1875-76
by Auguste Rodin (1840–1917); Plaster; Height: 181 cm; Staatliche Kunstsammlungen Dresden, Skulpturensammlung, 1738 (Abg.-ZV 1885)
This sculpture was met with fierce criticism at the Salon in Paris in 1877, the charge being made that it was a lifecast. Rodin passionately defended the integrity of his work, but it was only in 1880 — when several fellow sculptors submitted their expert opinion — that the artist was completely exculpated. Today this work is among Rodin’s most widely distributed sculptures: roughly 150 casts authorised by the artist are to be found in museums and collections all over the world. The version on display here is an early plaster cast from Dresden, which served as the basis for several casts made in the 1950s and 1960s. The traces of shellac are a reminder that even authenticated plasters were in danger of being misunderstood as replicas.
© Staatliche Kunstsammlungen Dresden 3D-Digitisation, Virtual Exhibition, Post-Production: Studio Jester Blank
digitization & interaction:
Jens Blank, Cornelius Diemer, Marc Waclaw, Noah Yadim, Julika Quilisch, this project was realized at studio jester blank
Would you like to learn more?
Get in touch.
hello@jensblank.com
+ 49 (0)30 28090489
similar work:
MCBW
Humboldt Forum
Unreal Playground
World premiering the first 650sqm, 200+ Objects AR exhibition
An exhibition in your pocket, accessible at ones finger tips and to explore intuituvely via augmented reality. Marvel at a crocodile in your living room or take a tour through the world of plaster casting on the bus. This exhibiton was created in colaboration with the Gipsformerei and Staatliche Musseen zu Berlin. For more information visit the official page to the exhibition here.
Production steps:
Full Service – Concept – Creative Direction – Shoot – 3D – App Development iOS/Android
Click / tap on the play icon below to explore the exhibition in 3D
With Near Life: The Gipsformerei — 200 Years of Casting Plaster the Staatliche Museen zu Berlin celebrated the 200th anniversary of the foundation of their oldest institution – the Gipsformerei. With this 3D- tour, the exhibition can now be experienced in virtual space. In cooperation with Studio Jester Blank, a 3D model of the entire exhibition hall and 20 high-resolution 3D models of individual exhibits were created, which were contextualized by the exhibition audio guide and curatorial text content.
© Staatliche Museen zu Berlin, the artists and lenders
Curator: Dr. Veronika Tocher, Exhibition Design: Schroeder Rauch, 3D-Digitisation, Virtual Exhibition, Post-Production: Studio Jester Blank
Top: Crocodile
Master model, 1892; Plaster, shellacked; Length: 290 cm; Staatliche Museen zu Berlin, Gipsformerei, R-06580
This crocodile was presumably moulded at the zoo. It is part of the former collection of teaching aids of the Königliches Kunstgewerbemuseum (Royal Arts and Crafts Museum) in Berlin. Among them are plaster casts of architectural elements, arts-and-crafts objects, famous sculptures and roughly one hundred casts of human body parts as well as parts of animals. The teaching aids were used in drawing classes at the Unterrichtsanstalt des Kunstgewerbemuseums (Teaching Institute of the Royal Arts and Crafts Museum) in Berlin. They were also made to be sold to other teaching institutions. The crocodile’s price in the 1890s was set at 50 marks.
© SMB, Gipsformerei 3D-Digitisation, Virtual Exhibition, Post-Production: Studio Jester Blank
Bottom: Laocoön Group
Master model, 1844; Plaster, shellacked; 242 x 184 x 100 cm; Staatliche Museen zu Berlin, Gipsformerei, R-0263 (Original: ca. 1st century BCE, Roman copy at Vatican Museums, Rome)
The Greek Laocoön Group was discovered in Rome in 1506. The version shown here from 1844 includes Laocoön’s outstretched arm, which was added to the sculpture at a later stage. The original arm was in fact found in 1905; its copy is also in the collection of the Gipsformerei. The soot deeply ingrained in the surface of this master model is either due to the railway nearby the Gipsformerei or the fire at the premises towards the end of World War II.
© SMB, Gipsformerei
3D-Digitisation, Virtual Exhibition, Post-Production: Studio Jester Blank
Top: Doryphoros
after Polykleitos (480 – late 5th century BCE); Master model, 1871; Plaster, shellacked; Height: 212 cm; Staatliche Museen zu Berlin, Gipsformerei, R-00213 (Original: 5th century BCE, Roman copy at National Archaeological Museum of Naples)
Doryphoros is considered to be the most famous work by Greek sculptor Polykleitos. It embodies the perfect realisation of contraposto, seen in the balance between the statue’s supporting leg and a free leg, which was later studied by sculptors such as Auguste Rodin. The model of Doryphoros remains in an excellent condition. In addition to this full-body version based on the sculpture at the Museo Archeologico Nazionale di Napoli, the collection of the Gipsformerei also includes a cast of the statue’s torso from Berlin’s Antikensammlung.
© SMB, Gipsformerei
3D-Digitisation, Virtual Exhibition, Post-Production: Studio Jester Blank
Bottom: L'Âge d'arain (The Bronze Age), 1875-76
by Auguste Rodin (1840–1917); Plaster; Height: 181 cm; Staatliche Kunstsammlungen Dresden, Skulpturensammlung, 1738 (Abg.-ZV 1885)
This sculpture was met with fierce criticism at the Salon in Paris in 1877, the charge being made that it was a lifecast. Rodin passionately defended the integrity of his work, but it was only in 1880 — when several fellow sculptors submitted their expert opinion — that the artist was completely exculpated. Today this work is among Rodin’s most widely distributed sculptures: roughly 150 casts authorised by the artist are to be found in museums and collections all over the world. The version on display here is an early plaster cast from Dresden, which served as the basis for several casts made in the 1950s and 1960s. The traces of shellac are a reminder that even authenticated plasters were in danger of being misunderstood as replicas.
© Staatliche Kunstsammlungen Dresden 3D-Digitisation, Virtual Exhibition, Post-Production: Studio Jester Blank
digitization & interaction:
Jens Blank, Cornelius Diemer, Marc Waclaw, Noah Yadim, Julika Quilisch, this project was realized at studio jester blank
Like what you see?
Please do get in touch.
hello@jensblank.com
+ 49 (0)30 28090489
similar work:
MCBW
Humboldt Forum
Unreal Playground
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